Three-time Grammy Award-nominated, multi-platinum, and chart-topping singer/songwriter, Camila Cabello, stars in Victoria Secret’s newest Bombshell campaign highlighting the best-selling fragrance.
 
The bilingual campaign is about embracing who and what you are and furthers the brand’s commitment to celebrating and uplifting all women by reinforcing that there’s a Bombshell in everyone.
 
“For me, being a Bombshell is being exactly who you are and having the courage to celebrate who you are, every day. I’m excited to join Victoria’s Secret in embracing the Bombshell in every woman,” says Cabello.

About the Fragrance

Bombshell is a mix of fresh-cut Peonies and exotic fruits. Citrus notes and Brazilian purple passion fruit start the fragrance off with a bright sparkle. The heart of the fragrance blooms with the signature Shangri-la peony from Tibet and creamy-sweet Madagascan vanilla orchid, creating a fruity floral blend.

Pop-Up Experience

To further celebrate the Bombshell fragrance collection, Victoria’s Secret is hosting “The Bombshell Gardens,” an immersive and sensorial experience in New York City from Tuesday, May 3 – Monday, May 9.
 
Located on the High Line, the pop-up will bring the fragrance to life via unique activations throughout the week such as fragrance bars, peony adorned installations, personalization stations, and the chance to meet Victoria’s Secret’s Bombshell perfumer, Adriana Medina.

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